Campaigns &
Content Strategy
I love working on campaigns from start to finish. There’s something so satisfying about taking an idea and shaping it into something people can actually see, share, and connect with. I consider it nourishment for my Virgo soul.
Whether I’m planning a concept, producing content, or managing social media, I love making all the little pieces feel cohesive and intentional. From full campaigns to everyday content, the goal stays the same: create engaging work that looks good, feels intentional, and makes people want to take the next step.
Featured Campaigns
Click on any campaign to see how I made it all come together!
Press • Red Carpet • Editorial
Red carpet coverage in New York City spanning photography, social media, an interview with Michael B. Jordan, and a feature story.
Campaign • Branding • Social
A three-month campaign building an original production’s identity, online presence, and audience from the ground up.
Event Coverage • Multimedia Storytelling • Journalism
Multimedia coverage across two Army football assignments, spanning photography, real-time social content, video production, and feature writing.
Giveaway • Creative • Audience Growth
A Regency-inspired giveaway designed to find my niche, grow an audience, and turn a timely idea into real engagement.